We use ‘strictly necessary’ cookies (or similar small data files) to provide you with the best possible website user experience.
Google Analytics
User Experience (Strictly Necessary)
The website is built using Craft CMS. Craft’s default cookies don’t collect any personal or sensitive information or IP addresses. The information that they store is not sent to any third parties, and they are used only to communicate with Craft installation for the purposes of user authentication, form validation/security, and basic web application operations. To learn more, please see our Privacy & Cookies Policy.
This paper debunks some common myths in the Chinese eCommerce space.
Features
Myth #1 - Taobao is the home of grey market and counterfeitsMyth #2 - People only buy cheap products on DouyinMyth #3 - Brands need a mini-program to sell on WeChatMyth #4 - Chinese beauty consumers only shop on Tmall Expert commentary and advice from our brand Strategy Director, Julia Selignan
